Revealed at the 2026 Concorso d’Eleganza Villa d’Este, the Vision BMW ALPINA is a design study that heralds a new era for a brand defined by extreme capability, sophistication, and the mastery of both performance and comfort.

Design And Form: The Shape Of Speed
The Vision BMW ALPINA is a respectful interpretation of the brand’s heritage, shaped by the most contemporary creative instincts. At 5,200 mm in length, its presence is substantial: wide, low, and confident. The coupé roofline is long and raked, its form immediately signals both speed and the ability to accommodate four adults in genuine comfort. A V8 powertrain drives the experience, tuned to produce the characteristic notes of the Alpina exhaust: rich and deep at low speed, sonorous at high revs.
The front end is defined by powerful volumes and a forward-leaning stance that promises speed without overstatement. The shark nose - a signature that traces back to the Alpina B7 - reinterprets BMW’s kidney grille as a three-dimensional sculpture that leads the car’s form and frames the brand emblem with quiet confidence.
From this shark nose, the exterior is organized around a single visual axis: the speed feature line. Rising from the lower front corners at a six-degree inclination, it runs along the side of the body and wraps around the rear—assertive enough to suggest motion, controlled enough to
remain refined.

Interior and Details: Architectural Clarity
The cabin is generous in every sense: space, material quality, and the care with which technology has been integrated. Architectural volumes define the layout, with each element designed as a standalone form, not absorbed into a homogeneous interior.
The six-degree speed feature line continues through the interior, dividing the darker upper segment and the lighter lower segment. Full-grain leather— sourced from producers across the Alpine region - pairs with stitching inspired by the Deco-lines.

Craft details are restrained but well considered: a bridge stitch inspired by historic steering wheel hand-stitching appears sparingly in heritage blue and green colors, while a watchmaking-inspired beveling technique was used for the metal components, combining satin and polished finishes. Clear-cut crystal is reserved for the controls that shape how the automobile drives, under lining the value BMW ALPINA places on the driving experience itself.
Behind the rear console, a glass water bottle sits beside BMW ALPINA crystal glasses that rise on a self-deploying mechanism. Each glass is engraved with 20 deco-lines and features a six-degree rim profile, held by concealed mag nets and softly lit against the open-grain center console.

A Comfortable Driver Is a Faster Driver
Burkard Bovensiepen understood something much of the automotive world has forgotten: a comfortable driver is a faster driver. That belief remains central to the Vision BMW ALPINA.
Alpina offers Comfort+, a setting beyond the standard BMW comfort calibration that delivers a more supple, refined char acter, and it is retained here. BMW Panoramic iDrive, including the new passenger screen, spans the dashboard with a digital UI language crafted specifically for BMW ALPINA. Herit age blue and green are introduced with discipline, intensifying as the driver moves from Comfort+ to Speed mode within the BMW Panoramic Vision head-up display. The background imagery is equally considered. The Alpine landscape depicted is an exact rendering of the mountain range visible when looking south from Buchloe.